| Plymouth's on the move! Sharpest looking package on the
road! Plymouth 63 is a new car for you to think of owning.
A terrific looking new car. Lines are clean and strong.
Surfaces are smooth and even. And inside, Lush new
interiors are tough as a trampoline. Yet there's more to
Plymouth 63 than beauty. It moves by an engine
transmission package that makes it champ of the tough
Plymouth Ford Chevrolet League.
-1963 Plymouth Ad
| The Plymouth Fury is a model of automobile which was produced by Plymouth from 1955 to 1989. It was introduced for the 1956 model
year as a sub-series of the Plymouth Belvedere, becoming a separate series one level above the contemporary Belvedere for 1959. The
Fury was a full-size car from 1959 to 1961, then a mid-size car from 1962 to 1964, again a full-size car from 1965 to 1974, and again a
mid-size car from 1975 to 1978. From 1975 to 1977 the Fury was sold alongside the full-size Plymouth Gran Fury. In 1978, the B-body
Fury was the largest Plymouth, and by 1979, there was no large Plymouth. This was rectified in 1980 with the R-body Gran Fury, followed
by the M-body Fury in 1982. Production of the last V8, RWD Plymouth Fury ended at Kenosha, WI, on December 23, 1988. Unlike its
sibling brand, Dodge, Plymouth would not live to see the resurgence of the large, V8/RWD sedan. The last Plymouth rolled off the
Belvedere assembly line in 2001.
The 1962 Fury emerged as a downsized model riding on the new Chrysler B-body unibody platform, the product of a Chrysler
Corporation embroiled in multiple corporate controversies at the time. sales of the new model were slow, prompting the reintroduction
of the Sport Fury trim package, offered as a hardtop coupe or a convertible. The 1962 range included a Fury 4-door Station Wagon,the
wagon equivalent of the Fury having previously been marketed as the Plymouth Sport Suburban.
Chrysler Corporation began to restyle and enlarge the Plymouths and Dodges, which improved sales in 1963 and 1964. The 1964 models
saw an improvement in sales, especially the two-door hardtop, which featured a new slanted roofline. Engine choices remained the same
throughout this three-year cycle.
The front turn signals were mounted high on the fenders, although easier to damage in that configuration, they were well accepted. These
lamps were unique because of their white lenses. Amber signals became a federal requirement in 1963, and competitors were putting
amber lenses on their cars. However, Chrysler used an amber bulb behind a white lens for aesthetics when not illuminated.
Perceived shortness of the 1962 models was a problem and so styling was concentrated on making the 1963 car look longer. This
included painted full-length front to rear body side moldings on the Fury, with an engine-turned insert on the Sport Fury. Actual body
length was also increased by three inches from the 1962 car, even though the wheelbase stayed the same. The raised beltline from the
1962 was taken off, with the 1963 car featuring a perfectly horizontal beltline, again for a longer look. This was key since Chevrolet, Ford
and Pontiac were featuring larger bodies with long, horizontal lines.
Radial Tires with full wheel covers
Dual Outside Mirrors
Front and Rear Bumper Guards
Front Seat Bolts